INDUSTRY

The Other Bloom, located in Southern California, specializes in high end artificial floral arches for weddings. In addition to floral arches, they also offer party rentals that consists of mainly boho wicker furniture.

Our objective was to design a brand for The Other Bloom that was romantic, timeless with a touch of classy. We leaned in to a custom illustration of the owner's children's birth flowers to tie in the why behind the brand.  Combined with the intentional illustration, carefully selected design elements and layouts, allowed a brand to come together that spoke to the brand's values and offerings seamlessly. 

PROJECT SCOPE

Brand Design